2016 Postmortem
Related: About this forumNPR: How Trump Waged an Under the Radar Ground Game
In a nutshell, Trump did have ground game:
PARSCALE: Yeah.You know, all modeling and almost all polling's based off of a previous expectation of voter turnout, that somehow it's going to look like before. We'll pool asked questions, then we're going to know what's going to happen in the future. The problem is, if the same people don't show up, then all that means nothing. So we created models that look in all different directions.
And by the week of, I knew that the Rust Belt was going to be the more easy one to win, so I was moving targeted money around.
And this is the advantage of - I didn't have to go get 12 steps of approval. I had to get one from Mr. Trump. And we can move whole budget around from mail, phones, TV, digital - everything - within a couple of hours. And so I think that ended up paying in the end. I mean, I think you see that - how we won Wisconsin and Pennsylvania and Michigan. If I would have waited one more day, maybe that had the effect of the, you know, 100,000 votes.
snip.....
PARSCALE: Well mainly, at the end, it was all GOTV.
MARTIN: All get out the vote.
PARSCALE: And partnership with the RNC, yeah. So...
MARTIN: It's interesting because the campaign was lambasted for not having field offices, which is kind of the traditional structure of a get-out-the-vote campaign.
PARSCALE: Yeah, I've always thought that's ridiculous. Most people don't understand what the RNC ground game is. The same people, the same volunteers, the same leadership going into the '14 midterms were in place for '16. So when you turn them back on, they don't have to rebuild all those relationships. They don't have to redo everything. On top of that, they automated the door-knocking program, which was a huge step forward, where the Democrats are still scanning pieces of paper trying to get a database.
MARTIN: What does that mean when you say automate the door-knocking program?
PARSCALE: So if you had an app on your iPhone or Android, you could go knock doors. And when you knock that door, you push a button on your iPhone - you talked and communicated with this person. It would immediately send back to our database, so now we know we don't have to communicate with that person in another method, where Democrats still use pieces of paper that have to be scanned in and then databased later. So they weren't getting real-time information on their door-knocking program. That's a huge advantage for us into our ground game.
http://www.npr.org/2016/12/06/504520364/how-trump-waged-an-under-the-radar-ground-game
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I thought this article was interesting. I also heard that some of the computers in Hillary's campaign were attacked by the same bug that attacked DU which caused problems with the database. Hence there was redundancy with calling. I know I went over my 4 paragraph limit, but I found the info useful.
underpants
(186,782 posts)There was a special election in Florida for a Congressional seat in 2013 I believe it was. The Repub won it and there were articles about this great app that the RNC had developed. Hadn't heard anything about it since then.
TreasonousBastard
(43,049 posts)LeftInTX
(30,037 posts)Amishman
(5,820 posts)We focused on the wrong areas, suburbs in particular.
duffyduff
(3,251 posts)Get real. He hogged up the media for months on end.
TreasonousBastard
(43,049 posts)LaydeeBug
(10,291 posts)so noticeably, there is no mention of Russia and their daily contact with Trump
rurallib
(63,218 posts)ucrdem
(15,714 posts)They had a ground game alright. Professional cheating.
geek tragedy
(68,868 posts)Strategic error.
Also, data still is no substitute for good instincts.
TwilightZone
(28,833 posts)And ran new ads that they hadn't run all campaign.
A lot of people don't decide until nearly the last minute. They targeted them.
I think that's partly why the polls didn't pick up the trend until it was basically too late.
I agree with the underlying assertion - we have to do whatever we can to keep up with the opposition. I think I was naive in thinking that we'd inherently have the edge there. Much of the GOP's disarray was just for show.
ismnotwasm
(42,463 posts)While we were fighting each other we were getting played big time
ucrdem
(15,714 posts)To me this sounded like a CYA explaining how they brilliantly won those swing states and lost the popular vote by millions. Well, now we know: they relied on the tried and true and cheated six ways to sunday, thus their raft of lawsuits trying to shut down the recounts.
Also, I noticed this guy taking credit for Trump's tweets, the start of another CYA -- it wasn't Trump sending those asinine tweets, it was his brilliant team!
Right.
duffyduff
(3,251 posts)They had NO ground game other than Russia and hackers doing their dirty work but more important, Trump had the media sucking him off day after day.
Jeff Zucker is the one responsible.
ucrdem
(15,714 posts)ismnotwasm
(42,463 posts)You know how I became a democrat instead of a socialist or socialist/Democrat? The short version is I couldn't believe a loser asshole like George W. Bush got nominated either.
So maybe you are right--the Republicans didn't see him coming
duffyduff
(3,251 posts)It all has to do with the media peddling his candidacy 24/7, and this is the ONLY reason this idiot even made it past Iowa.
The terrifying thing is this man was literally a manufactured candidate who did NOT have a serious candidacy. Now we are going to pay dearly for the media malfeasance.
duffyduff
(3,251 posts)He didn't need one. He had the media sucking up to him 24/7 since Day One.