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redqueen

(115,164 posts)
Thu Feb 16, 2012, 12:08 PM Feb 2012

Boys Will Hire Boys: The Media Is Male and Getting Maler

We will not be able to make significant progress, on any issue inherently related to women, until our voices are heard.

http://www.good.is/post/boys-will-hire-boys-the-media-is-male-and-getting-maler/

My first job in journalism was at a local newspaper staffed mostly by men. When many of them left for gigs elsewhere, I was told that hiring decisions would be based on finding the "best person for the job." In a matter of months, we had staffed all of our management positions with three white men named Mike. So I tipped the gender balance even further—I quit.

This week, the Women's Media Center released its annual report on the state of women in the nation's newsrooms, radio stations, and film sets. The good news: In 2011, women held 40.5 percent of newspaper jobs, compared to the 36.6 percent they occupied in 2010. (Women's representation at American newspapers had hovered below the 40 percent mark for more than a decade). The bad news: By almost every other measure, media remains overwhelmingly male, and it's getting maler.

Last year, women made up only 22 percent of the local radio workforce, compared to 29.2 percent in 2010. Women's representation in sports news hasn't budged since 2008 (just 11 percent of editors, 10 percent of columnists, and 7 percent of reporters are women). In one year, women dropped from 20 percent of behind-the-scenes entertainment television roles to just 4 percent. Worldwide, women are the subjects of 24 percent of news stories. Just 21 percent of Sunday morning television commentators are women. Only a third of speaking characters in films are female (and about a quarter of them are dressed sexily). Women direct 5 percent of films. And it's not for lack of talent or enthusiasm: Women make up 73 percent of journalism and mass communication graduates.

This story is not new. The Women's Media Center's data charts the chronic underrepresentation of women behind the camera, on the page, and in newsrooms back to 1998 (really, it goes back forever). But the sheer endurance of male overrepresentation in the media begets its own narrative: It does not necessarily get better. And even when it does, it doesn't always stay that way. Gender equality in the media takes attention, work, and vigilance. It requires us to confront an uncomfortable truth: If we are all truly hiring the best person for the job, it means that we think that men are better.

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ScreamingMeemie

(68,918 posts)
1. "Women's representation in sports news hasn't budged since 2008 "
Thu Feb 16, 2012, 12:09 PM
Feb 2012

This ticks me off to no end. It was a dream job of mine.

redqueen

(115,164 posts)
2. Yeah but you should know better than anyone else on DU
Thu Feb 16, 2012, 12:15 PM
Feb 2012

how quickly that culture is changing (i.e. so slowly as to be almost imperceptible). Just FYI I have noticed your efforts there and I appreciate the heavy lifting you do. I attempted it back on DU2 once, but was shouted down and subsequently gave up on the forum.

I think it will change eventually, but the sports culture embraces the objectification of female athletes so unquestioningly - let alone commentators and let's not forget cheerleaders, and I don't think anything will change as long as the idea of women as 'things' first is so pervasive.

Kurska

(5,739 posts)
17. I reckon the odds are stacked up against women even more so than at first apperance.
Fri Feb 17, 2012, 01:12 PM
Feb 2012

So many sportscasters are former atheletes, especially for big 4 sports coverage, women have a hard time competeing with those kinds of credentials. Sure, they may have degrees in broadcasting and a passion for the subject, but this guy has name appeal and played in the league for 10 years. For most companies that is a nobrainer. I'd say the imbalance is just another function of the massively larger emphasis our society puts on male atheletics over female atheletics.

left coaster

(1,093 posts)
3. A specific element to this, that really bothers me is how much of a boys club the film industry is..
Thu Feb 16, 2012, 12:17 PM
Feb 2012

Societal attitudes towards women and equality, will not change much if the only stories, the only viewpoints, the only creative movers in film and television are almost exclusively male.

redqueen

(115,164 posts)
4. Yeah, Tina Fey touched on that in her biography...
Thu Feb 16, 2012, 12:20 PM
Feb 2012

I posted a few excerpts here and she said the exact same thing, and that she considers it a reason to stay and fight, so that more women can come up through the ranks hopefully one day break up the boys club.

ScreamingMeemie

(68,918 posts)
6. My brother is a location director and has worked in various other
Thu Feb 16, 2012, 01:52 PM
Feb 2012

capacities. I cannot wait to hear his thoughts on this.

MicaelS

(8,747 posts)
8. I can think of a couple of reasons for this..
Thu Feb 16, 2012, 02:29 PM
Feb 2012

(1) Women will go see a male centered film. Men won't go see a female centered film, unless their female S.O. demands they go. I went and saw Gwyneth Paltrow's "Sliding Doors" (1998) on a Saturday afternoon in a local theater. There were 29 women, and 1 man (me) in the theater.

(2) Film is big international business these days, and films that center on themes that translate across cultural lines, i.e "action and adventure" do better than films with a theme of "How does a modern women balance romance, career and family?" Especially in those areas of the world where women do not have equal rights with men.

You are right for that the viewpoints, the creative movers in film and television are almost exclusively male.

redqueen

(115,164 posts)
9. Your first point is key.
Thu Feb 16, 2012, 02:42 PM
Feb 2012

It seems to be part of a vicious cycle. Because most protagonists are male, we learn early, as children, to identify with those characters. As a result women are more able to identify with male protagonists than men are able to identify with female protagonists. So this has to be changed ASAP with more equal representation.

About your second point, this is a bit of a myth. A woman-centric story does not have to be about balancing romance and career and family. A woman can star as the protagonist of many different types of stories, just like men. It just doesn't happen that often, because those telling the stories are mostly men, and producers are afraid of 'scaring away' audiences by using female leads.

There is this persistent idea that there are regular movies, and 'women's movies'... it's a misconception based on the fact that women as main characters are too often limited to those types of roles.

Check this out: http://www.feministfrequency.com/2009/12/the-bechdel-test-for-women-in-movies/

petronius

(26,662 posts)
5. Depressing numbers, and it's interesting to focus on the off-air/behind-
Thu Feb 16, 2012, 01:38 PM
Feb 2012

the-scenes employment; I suspect a lot of people don't immediately think of that part of the industry.

I'm a bit confused by the discussion on radio, however - the report says:

According to the Bureau of Labor Statistics, women comprised 29.2 percent of the total
radio news workforce, 18.1 percent of radio news directors, and 18.3 percent of radio
general managers in 2011. The RTDNA reports that women represented 22.0 percent of
the local radio news force in 2011. Women comprised 10.7 percent of radio news directors,
a steep decrease reflecting roughly one-half to one-third of the proportions reported
between 2004 and 2010.


That looks like two different estimates (BLS and RTDNA) for 2011 employment, not a decline from 2010 to 2011. Unless the "2011" in the BLS sentence is a typo, or perhaps "total radio" and "local radio" are different...

redqueen

(115,164 posts)
7. Was it ever explicitly stated that that represented a decline?
Thu Feb 16, 2012, 02:04 PM
Feb 2012

I didn't get the impression that things got worse in every area.

petronius

(26,662 posts)
10. The blog article interpreted it that way (para 3), and Fig 4 in the report
Thu Feb 16, 2012, 02:48 PM
Feb 2012

shows those same numbers as a decline from 2010 to 2011 - it just makes me think something got tangled up (although the overall message of the report isn't really affected)...

CrispyQ

(38,299 posts)
12. I remember in "Miss Representation," the segment where a female TV exec
Thu Feb 16, 2012, 06:25 PM
Feb 2012

wanted to start another women's network. One of her male colleague's retort was, "Don't you ladies already have a network?" The documentary then scrolled across the screen, the names of all the ESPN channels & other stations that cater to men. It was quite a list.

Miss Rep comes out April 12, according to Netflix. That movie needs to go viral. I still can't believe that OWS only showed it twice. What was up with that?

Starry Messenger

(32,375 posts)
14. I was looking through Vanity Fair at my mom's house a couple of months ago.
Thu Feb 16, 2012, 07:22 PM
Feb 2012

they had a large feature called the 100 Most Up and Coming young people, something like that, I'll try to find a link. Anyway, I think I finally got up to # 50 before there was a woman listed. Out of 100 people they only selected less than a handful of women. And I'm pretty sure there are women on the editorial staff. It blew my mind. What were they all thinking?

edit: I was so mad I got the description all wrong and it was 50, not 100, but I'm right about the gross gender imbalance. The New Establishment 2011 http://www.vanityfair.com/business/new-establishment/2011

Starry Messenger

(32,375 posts)
16. I'm speechless.
Thu Feb 16, 2012, 07:36 PM
Feb 2012

Holy crap! I was hoping it was a cartoon panda from a movie with a female voice actor at least. But no. It's just an actual panda. I just...

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