Deion Sanders' Rocky Mountain high is a low for Black colleges
Say this much for Deion Sanders: He didnt slink away under cover of darkness, quiet quit on the season or reach for another dog-eared page from the opportunists playbook.
Instead, the 55-year-old coach gathered up his Jackson State Tigers players one last time over the weekend and told them that, indeed, the breaking news was true that the University of Colorado had hired him away. Its not about a bag, he told the somber room. Ive been making money a long time and aint nowhere near broke. It is about an opportunity.
As good ol fashion Mississippi scandals go, only the case swirling around Brett Favre tops this. Coach Prime, as he redubbed himself, is a singular phenomenon in sports, the great athlete who is also a great coach. He talks a good game too rhyming like a preacher, turning podiums into pulpits, framing his coaching odyssey as a divine calling. Usually, a coach is elevated or terminated, he said of his new position in Colorado. If he sounds like a cleric, thats because its one of many positions Sanders has occupied in his dizzyingly peripatetic career.
When Sanders arrived at Jackson in the fall of 2020, he didnt just vow to turn around a program that had been a loser for much of the past decade. He said hed flip the field for historically black colleges and universities to make HBCUs like Jackson State as attractive as predominantly white institutions like Colorado. And he was promising the moon at a time when the social justice movement had turned HBCUs into a cause for reparations.
And once again Sanders walked the talk, losing just five games out of 32, setting scoring records and selling out stadiums all the while. He lured away top recruits (starting with his quarterback son, Shedeur), prompted fellow NFL alums Eddie George and Hue Jackson to join him in the HBCU coaching ranks. He had ESPN covering the Tigers with intensity thats typically reserved for the Dallas Cowboys or the Alabama Crimson Tide.
https://www.theguardian.com/sport/2022/dec/06/deion-sanders-jackson-state-colorado-hbcus-college-football
I could be wrong, but I think Neon Deion just made the biggest mistake of his career.