Football
Related: About this forumWhy you can't say "Super Bowl" (but I can). And WTF is "The Big Game"?
Some Say Big Game and I look forward to seeing Stanford play Cal.
So, Super Bowl is a registered trademark, and the NFL pushes its licensing fees everywhere it can, but there are actually limits (called fair use ).
I personally think it has sedimented into generic use, such as googling, aspirin ( I think its still trademarked in Germany), jeep, and so on.
But BILLIONAIRES gotta have more billions, just in case.
And fair use is when you dont make a nickel by using the sacred name. (Genuflect, Genuflect)
https://entertainment.howstuffworks.com/why-do-ads-say-the-big-game-instead-the-super-bowl.htm
Why Do Ads Say 'the Big Game' Instead of 'the Super Bowl'?
Bars and other businesses can show the Super Bowl on TV, says Anderson, but they can't promote that they're showing the game with the intention of having people come and buy food, because that's using the Super Bowl name to earn revenue. (Hence the workarounds, like the tweet below.) They also can't charge admission to view the game.
"The NFL wants to make sure they keep their sponsorships the way they want to control who has use of the phrase," says Anderson. "That way people can know what's directly connected to the NFL and their product." Trademark infringement occurs when someone uses a trademarked term (like "Super Bowl" ) in a way that may cause a person to wrongly infer an official connection between the company the trademark belongs to and the product advertised.
So, would HowStuffWorks get sued for using the phrase in this very article? Not so fast. Journalists can use the phrase as it falls under fair use laws. "Nominative fair use" essentially states that copyrighted material can be used for certain purposes criticism, teaching and news reporting when there is no better way to refer to the term in question and it's not being used in a commercial sense. So, because we're reporting on the Super Bowl, there's no issue. But if we were to try to do a giveaway for the game, we'd have to write something like, "Win a Free Cookie for the Big NFL Championship Game" instead.
No nickels were made by posting this.
Admins tell me that there is no monetary value in Recs. (Just Kidding, I want nickels for recs)
twodogsbarking
(12,228 posts)Can't use March Madness or Final Four either. Just don't do it.
Sneederbunk
(15,034 posts)for the first two years. This is not Super Bowl 58 but Super Bowl 56.
calguy
(5,753 posts)And the game between GB and KC wasn't even close to a sell out