Anatomy of a doomed campaign: Lessons from one marginal constituency on how not to run an election

[T_i_B]

1. Chimes heavily with what I saw

Last edited Thu Jun 15, 2017, 01:50 AM - Edit history (1)

I got deluged with Conservative campaign literature at this election, but it was almost all from central office with Theresa May dominating the campaign material. Mention of the local area, the candidate and even the name of the party was kept to a bare minimum. This also had the effect of making the Tory candidate look like something of a party lickspittle.

The Conservatives were very fortunate here to be facing a very poor Labour campaign. It had far less top down central messaging, and Jeremy Corbyn did not feature at all in Labour's local campaign. However, the (outgoing) Labour MP fought a "triangulation" campaign and at times seemed determined to alienate as many voters as possible.

It's a pretty grim state of affairs when British politics has become about who can screw up the least!