I have actually seen and heard the comparison shift from Kerry to Gore in the last week or so. Eventually, people will see that, in truth, the link is that Romney really is everything that the Republicans said that these two fine, principled men were - when for the most part, they weren't.
Romney really does have no core set of believes on most issues that inform his positions.
Romney lies very easily without showing any signs of unease.
Your link equates Romney's many tone deaf moments with one Kerry comparison. One that really does not work. Kerry being wealthy has nothing to do with Kerry responding that he wanted swiss cheese on his Philly Cheese steak. (I use response as he was asked what kind of cheese he wanted - and it is perfectly ok to ask for another kind of cheese that was available. It had more to do with Kerry watching what he ate - and cheese whizz is not likely to be what his doctor would have preferred he eat. Tastewise, Swiss cheese is likely one of the best choices with the onions and beef. ) The wiki article tells you what is in cheese whiz ( http://en.wikipedia.org/wiki/Cheez_Whiz ) - Frankly swiss cheese tastes far better and is less messy. (something to consider with an already messy sandwich)
There have always been politicians who really believe in nothing other than themselves - and maybe their families and religion. If they are charismatic (which Romney isn't) or have a lot of money behind them, they can win offices. One "advantage" they have is that they will never be forced to chose between what they think is right and what they think advances them. The disadvantage is that people usually are able at some point to see that there is no core there. (It happens on both sides of the aisle. To me, Romney has more in common with John Edwards, who put on at least three political persona that we saw, than like Gore and Kerry, who whatever you think of them really are who they are - and never tried to create a fake facade that would simply how they were perceived.
Read the speech that Yvonne posted in Mass's thread on faith. That is a speech that few politicians could give - or write. It is intensely personal - far more personal than anything we ever heard from the more extrovert politicians - whether Clinton, Bush, or Edwards. Obama's best speeches are the same - going deep into who he is - and as he is President, they are heard.